Q&A with BizCom Employees Madeline Rockey and Sarah Gill November 16, 2021
Posted by Mia Moody-Ramirez in : Uncategorized , trackback
Established in 1999, BizCom Associates specializes in helping international business leaders, entrepreneurs, and franchise companies promote their products and services around the world. For the past 20 years, BizCom has been named one the nation’s Top Independent PR Agencies by industry trade publication O’Dwyers and is ranked as a Top Franchise Supplier by Entrepreneur magazine.
BizCom’s PR, digital marketing, design and publishing divisions provide a range of marketing communications services for such high-profile brands as Neighborly, Edible, Little Caesars, Restoration 1, bluefrog Plumbing + Drain, 9Round, Best Life Brands, School of Rock, Friendly’s Restaurants, Gold’s Gym, Getaround, asTech and others.
JPR&NM Advisory Board Member and BizCom President Monica Feid recently hired two Baylor University graduates: Madeline Rockey and Sarah Gill.
Feid shared this Q&A with the two recent graduates.
Madeline Rockey
Rockey joined BizCom as an intern during her last semester at Baylor, and Feid invited her to accept a full-time position upon her May 2021 graduation. She is now leading client calls with national and international organizations on BizCom’s roster and organizing quarterly PR programs to produce national, trade and local media coverage. Additionally, she is one of the most creative minds the agency has added to its team, according to Feid.
Sarah Gill
Gill is May 2021 Film and Digital Media Baylor graduate referred to Feid by a former client who’s daughter is also a Baylor student. She handles social media handles for founders and CEOs of national and international organizations. She also supports regular social media posting for the brands, themselves, and her video work for BizCom has taken our capabilities to a new level.
Q&A with Rockey & Gill
Alumna Madeline Rockey:
What was your college major/degree?
Major: B.A. in Journalism with a concentration in advertising/new media
Minor: Business administration
What kind of job/career did you want to pursue when you graduated?
Anything that fell within the realm of marketing and advertising
What were your favorite classes and who were your favorite professors at Baylor?
Favorite Classes: Media Design, Advertising Management, Intro to Entrepreneurship, Advertising Procedures
Favorite Professors: Dr. Alec Tefertiller, Dr. Marlene Neill, Professor Maxey Parrish, Dr. Cassy Burleson
Did you feel prepared for job interviews after college?
Yes
What would you say to undergraduate students to prepare them for the working world?
Jump on internship opportunities
Form strong relationships with your professors
Focus on your writing while you have time to learn and grow
Don’t be afraid to reach out to anyone in the JPRNM department to help you with your job search
Work hard on your projects and assignments, that’s what you’ll show future employers
What do you like about the job you have today at BizCom?
I have lots of independence and I’m often able to take my own creative liberties.
I get to manage and work directly with popular name-brand companies and their executives.
Each day is different and there’s always new and interesting assignments to look forward to.
I am treated with respect and I get the opportunity to have my voice heard throughout the company.
What has surprised you about the job you have today?
I was pretty intimidated moving into PR as I’d just spent four years studying advertising. I quickly realized the foundations Baylor JPRNM gave me prepared me for a wide range of marketing/communications opportunities. The creativity that was fostered throughout my educational background in advertising has made me a better account manager.
Alumna Sarah Gill
What was your college major/degree?
Film and Digital Media
What kind of job/career did you want to pursue when you graduated?
Something related to social media or film production
What were your favorite classes and who were your favorite professors at Baylor?
Preproduction, Set Management and Logic were some of my favorite classes. My favorite professors are Dan Beard, Brian Elliott and Bruce Gietzen.
Did you feel prepared for job interviews after college?
Yes!
What would you say to undergraduate students to prepare them for the working world?
To prepare for the working world, you should be working! Try to get summer internships, semester-long internships or a part-time job. I can’t imagine my college experience without my job with Lariat TV News. Having to balance work and homework will help you with time management skills.
The career center is a great resource for interview prep and resume feedback.
It’s all about connections! So work on relationships with professors, classmates, etc.
What do you like about the job you have today at BizCom?
I love how I am learning new skills about social media management and analytics, and I am given the freedom to design my clients’ content calendars the way I’d like. Some of my friends in social media don’t get to see their work actually posted, and I am lucky enough to see my work posted multiple times a day!
What has surprised you about the job you have today?
I was interested in social media and have personal experience in the field, but I really didn’t know much. My broadcast experience has helped me because I know about timeliness, newsjacking and channeling different clients’ voices. With my supportive team and boss, I am surprised at how quickly I caught on.
Also – I am surprised at how laid-back the job is. I’m used to being a straight-A student who is always working as broadcast producer/reporter on constant deadlines… completely overworked and stressed out! This job is manageable and so much better for my mental health.
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