http://www.businessweek.com/articles/2013-12-05/apples-new-opportunity-in-china
The media outlet is the Bloomberg Businessweek and more specifically the technology section of the outlet. This outlet mainly deals with different business aspects that are going on either through the United States or Nationally. It is a very good outlet if your passion in business, as it deals with Finance, Technology, Politics, and Lifestyle.
This article is explaining Apples new recent dominance in China, and how CEO Tim Cook has made great relations with the Chinese. China Mobile is one of the top wireless carriers in China, and Iphone has made plans to merge for quite some time. The country has just now allowed 4g networks, which gives Iphone and Apple a great way to penetrate the market.
This deal would definitely benefit both parties, because China Mobile is large, and would give Apple a greater percentage of the market. Although Apple has created a lot of success in China, there is still a lot to work on, and they hope this plan will help with some problems, but there are many more to evaluate.
I think the audience for this media outlet is very wide, because everyone has a great deal of worth in the business market. Mainly business people would benefit from this media outlet, but business is a very huge aspect to life, which creates a large target audience.