Dr. Jim RobertsDr. Roberts is a leading researcher on consumer behavior and the Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University in Waco, Texas. His book SHINY OBJECTS is available on Amazon.
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Tag Archives: technology
My research (with friend and colleague Steve Pirog) on cell-phone addiction, http://www.akademiai.com/content/q41011j715q26n7h/, has created quite a media stir recently. Coverage has even jumped “the pond” with coverage by The Daily Mail of the UK: http://www.dailymail.co.uk/news/article-2241326/It-s-probably-better-talk-How-checking-phones-60-times-day-driving-away-friends.html. The most commonly asked question … Continue reading