Dr. Jim RobertsDr. Roberts is a leading researcher on consumer behavior and the Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University in Waco, Texas. His book SHINY OBJECTS is available on Amazon.
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Tag Archives: Halloween
If you’ve read my book, Shiny Objects, you know I can’t resist a good story on how much Americans spend on their pets – talk about scary. Halloween is just around the corner and it looks like spending on All … Continue reading