Dr. Jim RobertsDr. Roberts is a leading researcher on consumer behavior and the Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University in Waco, Texas. His book SHINY OBJECTS is available on Amazon.
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Tag Archives: Christmas
The Golden Rule of Shopping
We’re all familiar with it – The Golden Rule: “Do unto others as you would have them do unto you”. This sentiment appears to be universal. It’s golden in its simplicity, that we would treat others as we would like … Continue reading
Posted in Uncategorized Tagged Christmas, Islamic, morality, New testament, Old Testament, Shiny Objects, shopping, The Golden Rule 9 Comments
Santa Clau$ is Coming to Town
Santa better have a pretty big sleigh this year. The National Retail Federation (NRF) estimates that holiday sales for 2011 will increase 2.8% to a whopping $452.9 billion. That’s a generous $3,566.14 per household in the US (127 million … Continue reading
Posted in Uncategorized Tagged Christmas, holiday season, money, National retail federation, sales 11 Comments