Baylor Marketing Professor to Appear Monday on the CBS Early Show

Here’s a press release from Baylor regarding my activites this comig Monday:
Dr. Jim Roberts, The Ben H. Williams Professor of Marketing at Baylor’s Hankamer School of Business, will be a guest Monday, Dec. 5, on the CBS Early Show (7-9 am) to discuss his new book, “Shiny Objects: Why We Spend Money We Don’t Have in Search of Happiness We Can’t Buy.” While in New York City, Dr. Roberts also will appear on Yahoo’s “The Daily Ticker” show to discuss “Shiny Objects.”

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