Dr. Jim RobertsDr. Roberts is a leading researcher on consumer behavior and the Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University in Waco, Texas. His book SHINY OBJECTS is available on Amazon.
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Tag Archives: spend it or save it
Happy Holidays All, Just a quick note to let you know that Shiny Objects was reviewed on page C9 of Today’s Wall Street Journal (Saturday, November 26). Here’s the link: http://online.wsj.com/article/SB10001424052970203699404577048012935449958.html Sincerely, Dr. Roberts