Dr. Jim Roberts
Dr. Roberts is a leading researcher on consumer behavior and the Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University in Waco, Texas. His new book SHINY OBJECTS will be available November 8, 2011 from HarperOneBuy Shiny Objects! (Click Below)
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Tag Archives: massacre
The Real St. Valentine’s Day Massacre
Do you feel, like the graphic poster above suggests, that you must spend your hard-earned money on Valentine’s Day to show others how much you care? Apparently, many of us do. The National Retail Federation (NRF) forecasts that Americans … Continue reading
Posted in Uncategorized
Tagged 2012, candy, jewelry, massacre, Pets, spending, Valentine's Day
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