An Open Letter to Whataburger: Advertising Deliciousness at Baylor Since 1954!

Dear Folks at Whataburger, Did you ever wonder what would happen if you advertised your delicious hamburgers consistently in a university’s publications since 1954? You’d get 186 occurrences of ads and other mentions of Whataburger throughout the Baylor University archives, and pardner, that’s just what we wanted to talk to you about! Of course you’ll…

An Open Letter to Darius Rucker Re: The Black Gospel Music Restoration Project

Dear Mr. Rucker, Allow us to introduce ourselves. We are the Digital Projects Group, five dedicated professionals in the world of digital collections in academia, specifically Baylor University in Waco, Texas. You probably don’t know who we are, but we know you’re familiar with Baylor: you and your buddies in Hootie and the Blowfish played…